Tag Archives: prices

Negotiation Tips: Getting the Best Price

How to negotiate with food When negotiating there are two ways to name a price.

You either publish one in advance, and lose all chances of negotiating a better deal, or you can negotiate one, where you hold the best cards.

If you publish a price on your website, or in your brochure, it becomes binding in many ways.  Psychologically the customer will see this as your maximum price and will try to get a reduction on this.  If you’ve tried to be clever, and have inflated the published price, then it might drive away many prospective customers that are initially making a search based on price.

The reality is that price is rarely the only factor buyers take into account.  So you can negotiate.

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