Tag Archives: google

How to Get Star Ratings in Google Search Results

Get Star Ratings in Google Search Results ...Five Stars Results on Google Search Helps Gain SERPS Points

Five Star Results .. Click to Enlarge

Ever Wondered How to Get Star Ratings in Google Search Results?

 

Well it  is Easier Than You Might Think. You Can Get Star Ratings in Google Search Results for Your Products, Services or You Personally if You Follow The Instructions Below.

Let me show you the simple steps I went through to get my star ratings at the top of the Google search results. But first …. Continue reading

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Video Micro-Moments Drive Engagement and Sales

Google video micro moments

Graphic courtesy of Google

When customers, prospective students or employers look for answers to their problems, want to discover new things, or have to make decisions, they often go online for help. Google calls these times micro-moments.

We need to recognise that our customers are doing this on a wide range of devices when they go to  your website or app, and ….. increasingly ….. they’re happening on YouTube.

So providers need a strategy to engage with searchers at this time; the time when they want help and advice.

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Are You Using Auto-Research?

Using google Trends to boost Advertising and SalesNone of us have time to waste so automating certain tasks is an obvious way forward.

One such area is research.  Simple research tasks can be easily automated as the image on this page indicates.

I wanted to know if searches on Google for “Business Training” were static, on the up or nose diving.  This is how I did it.

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Google Adwords: Mistakes to Avoid

Adwords can deliver high CTR at low costAdwords Myth: No one clicks on Google Adwords

Most people I meet claim never to click on an Adwords ad.  If that is correct then why is Google making so much money from Adwords?

What does this mean to providers?

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Sherlocking for Sales and Sponsorship

Binoculars are used to searchSherlocking, or Researching, your Prospects is a Powerful Technique

If you want good results when meeting someone for the first time, you need to “Sherlock”.

Maybe you are meeting a new contact, prospect, potential sponsor, stakeholder or interviewing a potential employee (or applying for a job!).  Whatever it is you need carry out some basic research on them.  In the same way that Sherlock Holmes determined a lot about people by looking for subtle clues you need to seek clues of your own.  If you do you’ll be better prepared and the meeting is likely to be far more successful .. and the good news is most of the clues aren’t subtle, they are obvious.

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