I’ve written a lot about how bots can undertake all those mundane, routine, boring tasks that humans hate. And you might have begun to think that bots are going to take all our work in the next few years. In fact there have been a lot of scare stories in the media on this topic. So What Skills Bots Can’t Replace?
The media stories aren’t based on facts. These stories are just that ….. Stories. Usually they are stories designed to sell newspapers, magazines and other media.
Our Guide to Bots pdf has been downloaded loads of times so we decided to turn it into a book for downloading on Kindle via Amazon’s numerous sites.
Why Use Amazon to Promote Bots?
Simple. Loads of people start with Amazon when searching for information. They realise that Amazon is a huge database of information and that if they want a Guide to Bots this is a good place to start.
It’s not that Google isn’t good .. it’s the Gold Standard for search. But if a book is loaded into Amazon it is there before it can be listed on Google. And of course if people find what they need on Amazon they don’t even search on Google.
Yes, Bots are working all over Easter at some of our client premises. Read on to See Bots in Action.
For example, West London College recently won the TES Best Use of Technology in the Classroom Award, and it made sense for them to expand beyond the classroom and explore the use of technology in their own business.
Bots Can Be Used Wherever You Have a Digital Presence. That Not Only Includes on Social Media such as Facebook; but also on Websites, in CRM Systems, Chatlines and even Telephone Systems. So anyone can use a bot.
Meet Magician Bot, He’s Wearing His Ceremonial Robes To Greet You
Our Customers Wanted a Magician to Wave a Wand & Produce Qualified Leads and Decrease the Admin Overload and Cost
So We Harnessed The Magic World of Bots. And The Power of Artificial Intelligence & Natural Language Sequencing to Qualify More Leads in Less Time and at Lower Cost on Websites, Social Media …. Even on Facebook. Continue reading →
As Principal I employed very few consultants but did employ Stefan on the basis of a clear ROI.
I would recommend him to any college, university, business or Government agency as a reliable consultant who will become indispensable.
Ioan Morgan CBE Latterly FE College Principal & CEO
He certainly does what he says on the tin...... I've worked with Stefan for many years and he has an uncanny knack of cutting through the ****, focussing on the essentials and coming up with creative and inexpensive marketing ideas that work.
Stefan isn't called the 'Marketing Magician' for nothing you know !
His ability to see marketing solutions that really work is second to none, without spending a fortune.
I think Stefan's great strength is taking problems and solving them, in a clear and positive way, without a whole lot of jargon.
I recently had the pleasure on working with Stefan on publishing a new marketing book. "Creating Business Growth" quickly became a Bestseller in several countries around the world. This project came together and was guided from concept to successful completion by a true leader. That leader is Stefan Drew. Stefan is an experienced marketer and I highly recommend him.
Stefan is very thorough in his research and understanding of a clients requirements. He has a proven record of delivering comprehensive strategic marketing plans that address education / FE issues critical to the ongoing success of a ...MoreStefan is very thorough in his research and understanding of a clients requirements. He has a proven record of delivering comprehensive strategic marketing plans that address education / FE issues critical to the ongoing success of a college. I would recommend considering Stefan for any project that involves strategic planning, communication or digital marketing.
I have worked with Stefan and have learnt a lot from him. He has extensive knowledge in digital marketing and he is keen to share his passion for the kind of deep audience insights that digital marketing can offer. ...MoreI have worked with Stefan and have learnt a lot from him. He has extensive knowledge in digital marketing and he is keen to share his passion for the kind of deep audience insights that digital marketing can offer.
His enthusiasm for marketing is infectious and he is a joy to work with.
Stefan is a valuable and regular source of sage advice and counterintuitive thinking. His tips on media and visibility have benefited my both clients and me and he always has an insightful perspective to share. If you get the chance to work with him, take it!
Stefan drew from a wealth of marketing and educational sector knowledge to provide suggestions, solutions and ideas which proved to be effective and beneficial to the organisation. I would have no hesitation in seeking his expertise in the future.
Stefan has a wealth of practical ideas to solve your ,marketing problems, based on a lifetime of experience in the real world. His down to earth approach is easy to implement and he's very adept at saving money, helping you focus on marketing that will get you new clients or more business
Having experienced a wide range of corporate marketing "experts" over the years, Stefan offers a very different cool and pragmatic approach. Without looking to simply throw money at the problem, he finds different ways and I've seen some great results.....