Tag Archives: anchoring

How Offering Instalment Payments Increases Sales & Profits

If You Have to Choose Between Full Cost and¬†Instalment Plans … the Latter Significantly¬†Increases Sales & Profits

It’s another Price Anchoring Effect .. or at least a spin off.

See the video for more info.

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How to Generate Higher Value Sales on Your Website

How to Generate Higher Value Sales on Your WebsiteHow to Generate Higher Value Employer Engagement Sales …

Using Figures on Your Course Pages is a Form of Anchoring That Can Be Used to Generate Higher Value Sales on a Website

I’ve talked about Anchoring [Tversky and Kahneman (1974)] in previous posts.

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